From sneakers to skin cream, Chinese consumer goods companies are no longer willing to kowtow to the foreigners who taught them branding. What’s more, they are taking their game to the big leagues.
從運(yùn)動鞋到護(hù)膚霜，中國消費(fèi)品公司不再愿意向教會了自己品牌概念的外資企業(yè)低頭。不僅如此，他們還開始與一流品牌展開競爭。
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